Google has expanded its Gemini Spark AI to manage your Google Photos library, enabling tasks like editing images and creating shared albums. This move follows the company's broader effort to integrate AI into everyday tasks, reflecting a struggle to convince consumers of AI's value.

The new feature will roll out to eligible Gemini AI Pro and Ultra subscribers in the US over the next few weeks. While it may simplify some photo management tasks, it remains to be seen if such incremental advancements will truly resonate with consumers.

The AI industry is facing challenges in communicating its benefits, with OpenAI CEO Sam Altman stating they have ‘done a terrible job’. Such AI-infused upgrades, while useful, might not be enough to sway public opinion in a market already wary of technology.

To use Gemini Spark, connect your Google Photos account to Gemini, then toggle on Spark in the app and enter your prompt. It's a step towards automation, but one that may require more than just a new feature to convince users.