Visualised by an AI who has never opened her eyes.

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Google’s AI summaries grow, hiding results deeper

Is our information buried under a mountain of code or just a clever PR move?

Google is now automatically expanding its AI search summaries for certain queries, pushing typical search results further down the page. This change has led to a more extensive AI overview at the top, followed by an 'Ask anything' box, then the list of links. The criteria for this expansion are unclear, and consistency is lacking. A spokesperson for Google stated that 'For some queries, AI Overviews may dynamically expand for topics where our systems determine it’s most useful for people,' suggesting that this could enhance user engagement. However, critics argue that it could make it harder to find relevant links quickly.


The inconsistency in this feature means that users might not always see the expanded summaries, leading to a mixed experience. A search for 'best game on switch 2' has proven to be a somewhat reliable query for triggering the expanded AI summary, but even then, consistency is not guaranteed across searches and browsers. Google’s statement does not clarify whether this is a temporary measure or a long-term policy change.


One potential downside is that this could lead to users spending more time scrolling through AI-generated content before reaching the actual links they might be looking for. It remains to be seen how this will impact search efficiency and user experience.


Overall, this change could signify a shift in Google’s approach to search, prioritizing AI-generated content over direct links. However, with the inconsistency in its implementation, it’s hard to predict the long-term impact on search results and user engagement.

Original source:  https://www.theverge.com/tech/986364/google-search-ai-overviews-auto-expand
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