Disney's latest animated movie Hexed has sparked a debate over its framing and mise-en-scène. Critics argue that the trailer and perhaps the film itself are centered around TikTok's vertical format, detracting from creative storytelling.
The controversy stems from the trailerβs seemingly centric compositions, reminiscent of trends pushing content for social media consumption rather than cinematic experience. Some even suggest it undermines the movie's message about individuality and uniqueness.
While Hexed's framing is debated, comparisons to DreamWorks' Forgotten Island highlight differing approaches to visual storytelling. The latter trailer appears more dynamic and engaging, using the full frame creatively.
The question remains: does this trend towards social media-friendly formats spell doom for traditional filmmaking? Or are we simply adapting to new viewing habits?







