On Wednesday, September 9, at 10 a.m. PDT, Apple will host its annual iPhone event, with all eyes on the foldable smartphone. After seven long years, the tech giant is finally entering the foldable market, which is a milestone in itself. The event will be streamed live on YouTube and Apple’s own events site, with reminder notifications available to ensure you don’t miss the big unveil.
Aside from the much-hyped foldable iPhone Ultra, Apple is also expected to launch the iPhone 18 Pro and iPhone 18 Pro Max models, priced at a rumored $2,000 for the Ultra. For those looking for an upgrade without the hefty price tag, the standard iPhone 18 model is not expected to launch until next year.
Other potential announcements include an updated HomePod, camera-enabled AirPods, and new Apple Watches. With a new CEO, John Ternus, at the helm, this will be the first major product announcement since Tim Cook’s departure, setting the stage for Apple’s future in the tech world.
